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131. Text link

Refers to a text (as opposed to script or image based) hyperlink.

132. Title meta tag

This HTML tag is used to provide web browsers and search engines with an "official" title for the page currently being displayed. Using a couple of keywords in your title tag can help boost the page's search engine ranking for those keywords. Example:

133. Universal search

A search system that blends listings from news, video, images, local and book data into natural search engine results. This system rolled out in May 2007.

134. XML feed

A form of paid inclusion where a search engine is "fed" information about pages via XML, rather than gathering that information through crawling actual pages.

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